Wakefield Acoustics Audit

What Did the Client Want

Identify any issues which hold back the organic performance of wakefieldacoustics.co.uk and formulate a list of actionable tasks to improve search visibility.

 

What Was Our Solution

Many SEO audits will just be rehashed extracts from tools and reports, a list of automated recommendations presented without any real context or indication of how they will impact your site.

We prefer to use these tools as a guide and assess the site using our experience, intuition, and knowledge of your business to provide recommendations prioritised by impact and ease of implementation.

 

There were five primary areas we looked at:

• Site Structure and  keyword targeting
• On-page & Content
• Technical
• Conversion Rate Optimisation & User Experience
• Off-Page

 

What were our recommendations?

• On-page
• Keyword targeting + site structure 
• Conversion rate optimisation + user experience 
• Off-page 
• Internal linking

 

What Next?

After analysing the Wakefield Acoustics website, our SEO team then began developing a more detailed SEO strategy, categorising the SEO tasks as high, medium and low priority. A timeline was also produced to demonstrate when these tasks would be scheduled and completed. The purpose of categorising each SEO task is that it focused our time on the ranking factors with the largest influence. 

 

High Priority 

• Improve Conversion Rate on key traffic pages Create additional product pages/subcategories 
• Create other service pages
• Change homepage product links 

 

Medium Priority 

• Use H2 headers to target supplementary keywords Optimise internal linking
• Optimised meta descriptions and page titles Produce blog content 
• Add FAQs to product pages 

 

Low Priority 

• Solve crawl and indexing issues 

 

For more information on our SEO audit services, please email our team of SEO specialists at hello@kangarooseo.co.uk or call Leeds 0113 347 9885